Sheen Magazine “Entrepreneurs, Dina Marto and Courtney Rhodes Join Forces to Form All Women-Led Management Agency”
By|November 1st, 2020|Life + Culture,Sheen Magazine,Top Story|
Alexa, play “Run the World” by Beyoncé.
When entrepreneurs, Dina Marto and Courtney Rhodes joined forces, it was no surprise magic would happen before our very own eyes. Marto and Rhodes recently joined forces in order to form an all women-led management agency that is dedicated to empowering minority women. Before we close out October – National Women’s Small Business Month, we caught up with the two ladies to discuss the inspiration to create the brand, what it was like launching in the midst of a global pandemic, and much more!
How did the idea come about to create C&D The Agency?
Courtney:As long-timefriends, we have workedtogether in the past andalways talkedabout joining forces in a bigger way. Once the world was made tostand still due to COVID-19, we were able to focus on what is reallyimportant to us – which is mentoring the nextgeneration of women leaders. We combined our skillset andexpertise on both sides to create an agency that canservice clients and brands in ameaningful way.It was truly organic and felt like anatural fit due to our alreadyestablished trust and sisterhood.
How would you two describe the music and marketing scene in Atlanta and how do you think C&D would be beneficial to others?
Dina:We would describe Atlanta’s music and marketing scene as trendsetters. Atlanta is an epicenter that continues to influence global culture so culture in itself will continue to be highly reflective of the music, entertainment, sports, political and business trends coming out of our city. So, marketing in Atlanta will have to continue to reflect the energy, players, issues, and causes that are important to the people of the city. We are very blessed to be involved in shaping some of the messages and movements we know will make communities and entrepreneurs of color have a bigger, more productive and positive impact.
What was it like launching a business during a pandemic?
Courtney:Since everything turned virtual due to the pandemic,it gave us more time to reallydevelop ourconcept as ourdaily routine adjusted to the new normal.It allowed us tohone in on our mission ofinclusion and socialresponsibility more clearly asthenation could no longer ignore the unrest andinequality that became even more magnified from the crisis. Luckily, we have been able to keepprevious clients and add newclients to ourroster. Now more thanever, weshould becollaborating and understanding that we are all connected as a whole.
What can we look forward to seeing from C&D The Agency in the future?
Dina:As an all women- led management firm you’ll see us providing real opportunities for other women to work with or collaborate with us. While also supporting projects that advocate for causes such as women’s empowerment, social justice and mental health awareness.
For more on C&D Agency The Agency, clickhere.
Stay connected withDina MartosandCourtney Rhodesby following them on Instagram today!
All images courtesy of C&D The Agency